Very interesting piece, Tony, and I understand the dilemma. I've just sent a proposal out to agents and I had to promote my social media "platform," which I have but hate. When I first published in the 80's, the book was judged on the quality of the concept and writing. Now you have to have a socia media following in the tens of thousands, and growing, or forget about it. Again, thanks for an excellent post.

–AI